Miss Springmaid

"Colonel" Elliott White Springs spearheaded an innovative ad campaign to sell bed sheets that changed the approach of the country's advertising industry. He began acquiring and commissioning artwork depicting attractive young women as "Springmaids." He copiously employed sexual innuendo in his ad copy. Many were outraged by his approach, but there was convincing proof that "sex sells."

Country:

Genre:

Documentary,

History

Duration:

27 minutes

Year:

2016

Director:

Steve Folks

Cast:

Narrator

Dramatic Voice

Dramatic Voice

Dramatic Voice

Dramatic Voice

Crew:

Writer

Director

Cinematography

Art Direction

Other